{"id":3523,"date":"2024-05-11T12:50:10","date_gmt":"2024-05-11T09:50:10","guid":{"rendered":"https:\/\/www.nav.ro\/blog\/?p=3523"},"modified":"2024-05-11T12:50:10","modified_gmt":"2024-05-11T09:50:10","slug":"este-numele-de-domeniu-important","status":"publish","type":"post","link":"https:\/\/www.nav.ro\/blog\/este-numele-de-domeniu-important\/","title":{"rendered":"Este numele de domeniu important?"},"content":{"rendered":"\n

Pe m\u0103sur\u0103 ce parcurgi lista lung\u0103 de aspecte de care trebuie s\u0103 ai grij\u0103 \u00eenainte de a \u00ee\u021bi lansa afacerea, vei avea nevoie de un site web \u0219i, bine\u00een\u021beles, de numele de domeniu. Ia \u00een considerare acest ghid simplu pentru alegerea numelui de domeniu potrivit pentru afacerea ta.<\/p>\n\n\n\n

De ce numele de domeniu este at\u00e2t de important?<\/h2>\n\n\n\n

S-ar putea s\u0103 fi descoperit \u00een timpul cercet\u0103rii c\u0103 ai putea avea un nume de domeniu gratuit (numit \u0219i o adres\u0103 URL) din site-uri precum WordPress, Blogger etc. Dar, \u00een realitate, un nume de domeniu gratuit ar putea afecta afacerea ta mai mult dec\u00e2t ar putea s\u0103 o ajute. Pe l\u00e2ng\u0103 faptul c\u0103 vei face reclam\u0103 \u00een mod gratuit acelui brand mai mult dec\u00e2t propriului nume (de obicei, adresele respective sunt ceva de genul afacereamea.wordpress.com sau afacereamea.blogspot.com), exist\u0103 \u0219i alte motive pentru care cump\u0103rarea propriului URL este decizia corect\u0103.<\/p>\n\n\n\n

Numele de domeniu face cunoscut\u0103 afacerea:<\/h2>\n\n\n\n

Dac\u0103 este posibil, domeniul trebuie s\u0103 con\u021bin\u0103 fie numele companiei tale, fie cuvintele cheie care se refer\u0103 la brandul t\u0103u. Numele de domeniu este ca \u0219i o carte de vizit\u0103 digital\u0103. Atunci c\u00e2nd oamenii v\u0103d adresa URL, ar trebui s\u0103 \u00een\u021beleag\u0103 cu ce se ocup\u0103 afacerea ta. C\u00e2nd vezi domeniul SocialMediaToday.com, \u0219tii c\u0103 site-ul se ocup\u0103 cu social-media (este o surs\u0103 de \u0219tiri pe aceast\u0103 tem\u0103). \u0218i Amazon.com a devenit omniprezent: nu este nevoie s\u0103 precizezi domeniul, brandul este construit \u00een el.<\/p>\n\n\n\n

Vei utiliza aceast\u0103 adres\u0103 URL pentru viitorul previzibil:<\/h2>\n\n\n\n

Ia \u00een considerare numele t\u0103u de domeniu ca pe un tatuaj. Sigur, po\u021bi s\u0103-l \u00eendep\u0103rtezi cu laser, dac\u0103 \u00ee\u021bi pare r\u0103u, \u00eens\u0103 acest lucru e foarte greu. Odat\u0103 ce ai ales numele de domeniu, \u00eel vei imprima pe c\u0103r\u021bi de vizit\u0103 \u0219i pe orice component\u0103 de marketing. Vei lucra la optimizarea motoarelor de c\u0103utare, astfel \u00eenc\u00e2t utilizatorii s\u0103 te poat\u0103 g\u0103si online. Tot acest efort ar fi degeaba dac\u0103 decizi s\u0103 \u00ee\u021bi schimbi adresa URL \u00een \u0219ase luni.<\/p>\n\n\n\n

Te va face s\u0103 ar\u0103ti mai profesionist:<\/h2>\n\n\n\n

Este u\u0219or s\u0103 ob\u021bii un domeniu gratuit cu numele de brand al altcuiva, \u00eens\u0103 acest lucru poate comunica faptul c\u0103 nu e\u0219ti serios \u00een leg\u0103tur\u0103 cu afacerea ta. Cump\u0103rarea unui domeniu nu este costisitoare \u0219i, \u00een mod literal, dureaz\u0103 doar c\u00e2teva minute. Rezultatul este c\u0103 acum ar\u0103ti mai profesionist, iar oamenii vor avea \u00eencredere \u00een a cheltui banii cu afacerea ta.<\/p>\n\n\n\n

Acum, s\u0103 ne uit\u0103m la ceea ce trebuie s\u0103 \u0219tii<\/p>\n\n\n\n

Cum s\u0103 \u00ee\u021bi alegi numele de domeniu:<\/h2>\n\n\n\n

\u00cencepe cu numele companiei<\/h3>\n\n\n\n

\u00centr-o lume perfect\u0103, ai putea cump\u0103ra o adres\u0103 URL cu numele companiei tale, \u00eens\u0103 \u00een aceste zile, concuren\u021ba este acerb\u0103. F\u0103 o c\u0103utare pentru numele companiei tale pentru a vedea dac\u0103 al\u021bii folosesc un nume de domeniu care ar putea fi u\u0219or confundat cu al t\u0103u (este posibil s\u0103 nu dore\u0219ti s\u0103 cumperi domeniultau.net, dac\u0103 exist\u0103 deja cineva care utilizeaz\u0103 domeniultau.com \u00een acest fel put\u00e2nd pierde afacerea dac\u0103 numele site-ului este at\u00e2t de similar).<\/p>\n\n\n\n

Dac\u0103 numele t\u0103u de companie nu este disponibil, caut\u0103 cuvinte cheie prietenoase SEO care se refer\u0103 la ceea ce vinzi, cum ar fi suceava-art.org. Acest lucru te va ajuta s\u0103 \u00ee\u021bi ridici rezultatele de c\u0103utare pentru acea expresie cheie.<\/p>\n\n\n\n

Ia \u00een considerare extensiile de domeniu<\/h3>\n\n\n\n

\u00cen timp ce competi\u021bia este acerb\u0103 pentru extensiile de domenii .ro, exista c\u00e2teva tipuri interesante cum ar fi .art, .vip, .club. Dac\u0103 po\u021bi g\u0103si unul care este relevant pentru afacerea ta, este posibil s\u0103 po\u021bi ob\u021bine numele de domeniu<\/a> dorit cu o extensie diferit\u0103 (\u0219i acestea sunt de obicei mai ieftine).<\/p>\n\n\n\n

Configureaz\u0103 e-mailul de domeniu<\/h3>\n\n\n\n

Exist\u0103 un ultim pas dup\u0103 ce ai ales numele de domeniu: configurarea e-mailului. Folosirea unei adrese de e-mail cu terminarea domeniului t\u0103u este mai profesional\u0103 dec\u00e2t utilizarea unui cont Gmail sau Yahoo. Oamenii se a\u0219teapt\u0103 s\u0103 primeasc\u0103 e-mailuri de la o adres\u0103 de email cu numele de domeniu (v\u00e2nz\u0103ri@domeniu.ro), astfel \u00eenc\u00e2t e-mailurile tale s\u0103 ajung\u0103 \u00een cutia po\u0219tal\u0103, \u00een timp ce un e-mail Gmail ar putea s\u0103 ajung\u0103 \u00een spam (v\u00e2nz\u0103ri@gmail.com).<\/p>\n\n\n\n

C\u00e2nd alegi adresa de e-mail, folose\u0219te denumiri simple. Ceva de genul nume@domeniu.ro este u\u0219or de re\u021binut fa\u021b\u0103 de un nume de genul Sales_and_marketing.retail@domeniu.ro. De asemenea, po\u021bi crea e-mailuri pentru diferite departamente (chiar dac\u0103 e\u0219ti o singur\u0103 persoan\u0103), cum ar fi sales@domeniu.ro sau account@domeniu.ro.<\/p>\n\n\n\n

Numele t\u0103u de domeniu \u0219i site-ul web sunt acredit\u0103rile tale digitale. Este important s\u0103 ar\u0103ti profesional \u0219i s\u0103 investe\u0219ti timp \u0219i bani \u00een procesul de alegere a numelui de domeniu \u0219i \u00eenfiin\u021barea site-ului.<\/p>\n","protected":false},"excerpt":{"rendered":"

Pe m\u0103sur\u0103 ce parcurgi lista lung\u0103 de aspecte de care trebuie s\u0103 ai grij\u0103 \u00eenainte de a \u00ee\u021bi lansa afacerea, vei avea nevoie de un site web \u0219i, bine\u00een\u021beles, de numele de domeniu. Ia \u00een considerare acest ghid simplu pentru alegerea numelui de domeniu potrivit pentru afacerea ta. De ce numele de domeniu este at\u00e2t<\/p>\n","protected":false},"author":1,"featured_media":3524,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[147],"tags":[501,352,75,9,112,96],"class_list":["post-3523","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-domenii","tag-domain-name","tag-domenii","tag-domeniu","tag-gazduire","tag-hosting","tag-web-hosting"],"yoast_head":"\nEste numele de domeniu important? - NAV.RO Blog<\/title>\n<meta name=\"description\" content=\"Parcurgi lista lung\u0103 de aspecte de care trebuie s\u0103 ai grij\u0103 \u00eenainte de a \u00ee\u021bi lansa afacerea, vei avea nevoie de numele de domeniu.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nav.ro\/blog\/este-numele-de-domeniu-important\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Este numele de domeniu important? 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