{"id":554,"date":"2018-09-11T19:54:20","date_gmt":"2018-09-11T17:54:20","guid":{"rendered":"https:\/\/blog.nav.ro\/?p=554"},"modified":"2019-02-22T09:49:59","modified_gmt":"2019-02-22T07:49:59","slug":"numele-de-domenii-si-seo-tot-ce-trebuie-sa-stiti","status":"publish","type":"post","link":"https:\/\/www.nav.ro\/blog\/numele-de-domenii-si-seo-tot-ce-trebuie-sa-stiti\/","title":{"rendered":"Numele de domenii \u0219i SEO: Tot ce trebuie s\u0103 \u0219ti\u021bi!"},"content":{"rendered":"

Cele dou\u0103 \u00eentreb\u0103ri cele mai frecvente pe care proprietarii de afaceri le adreseaz\u0103 \u00een contextul SEO atunci c\u00e2nd cump\u0103r\u0103 un nume de domeniu sunt:<\/p>\n

1. Numele de domenii afecteaz\u0103 SEO?
\n2. Cum ajut\u0103 noile domenii \u00een clasamentul de c\u0103utare?<\/strong><\/p>\n

\u00cen acest post, vom rezolva misterul f\u0103r\u0103 a ne pierde \u00een date \u0219tiin\u021bifice.<\/p>\n

Un site web nou este ca o foaie goal\u0103 \u00een ochii Google \u0219i a altor motoare de c\u0103utare. Acest site este tratat la fel ca orice alt site nou. Potrivit Google, dou\u0103 nume de domenii nou \u00eenregistrate au o pondere egal\u0103 \u00een ceea ce prive\u0219te clasamentul de c\u0103utare.<\/p>\n

De exemplu, www.laptops123-new.com va fi considerat egal cu www.laptop.store at\u00e2ta vreme c\u00e2t ambele au con\u021binut relevant, informa\u021bii autentice \u0219i backlink-uri credibile.<\/p>\n

Deci, \u00eentrebarea r\u0103m\u00e2ne \u00een continuare …<\/p>\n

Numele de domenii afecteaz\u0103 SEO?<\/strong><\/p>\n

\u00centr-un fel, da, o fac. Un studiu privind impactul noilor domenii asupra SEO sugereaz\u0103 c\u0103 alegerea site-urilor cu nume de domeniu bogate \u00een cuvinte cheie ar putea avea ca rezultat trimiteri pe tema acelor cuvinte cheie. Aceasta este o veste bun\u0103 pentru cei care vor s\u0103 fie descoperi\u021bi organic. De exemplu, dac\u0103 www.kindle.store prime\u0219te backlink-uri pe textul de ancora „Kindle store”, atunci \u00een timp, acest aspect va ajuta site-ul s\u0103 se pozi\u021bioneze pe cuvintele-cheie „Kindle Store”.<\/p>\n

Cu toate acestea, este important s\u0103 re\u021bine\u021bi c\u0103 noile extensii de domeniu nu afecteaz\u0103 SEO. Motoarele de c\u0103utare iau \u00een considerare mai mul\u021bi factori de clasificare pentru a plasa un site mai sus dec\u00e2t altul \u00een rezultatele c\u0103ut\u0103rii. Mai mult dec\u00e2t at\u00e2t, ace\u0219ti factori vor cre\u0219te prin incursiunea de inteligent\u0103 artificial\u0103 \u0219i de c\u0103utare vocal\u0103 acestea afect\u00e2nd algoritmii \u0219i c\u0103utarea.<\/p>\n

Cum ajut\u0103 domeniile noi \u00een privin\u021ba clasamentelor de c\u0103utare?<\/strong><\/p>\n

Noi extensii de domenii, cum ar fi .tech, .store, .press, .fun, .space, .website, etc, ajut\u0103 companiile s\u0103 ob\u021bin\u0103 nume de domenii bogate \u00een cuvinte cheie care sunt relevante pentru afacerea \u0219i industria din care fac parte. De exemplu, domenii cum ar fi www.emirates.store sau www.freedom.press, \u00eei fac pe utilizatori s\u0103 ghiceasc\u0103 ce ar putea oferi site-ul web, f\u0103c\u00e2nd astfel domeniile mai memorabile \u0219i mai de \u00eencredere. Acest lucru \u00eei ajut\u0103 \u00een continuare s\u0103 ob\u021bin\u0103 clicuri atunci c\u00e2nd \u00eencep s\u0103 apar\u0103 \u00een rezultatele c\u0103ut\u0103rii organice.<\/p>\n

S\u0103 arunc\u0103m o privire mai profund\u0103 asupra modului \u00een care noile domenii pot ajuta \u00een ob\u021binerea unei pozi\u021bii mai bune \u00een clasamentele motoarelor de c\u0103utare:<\/p>\n

1. Backlink-uri on-topic<\/strong><\/p>\n

Un studiu realizat de compania de marketing digital Stone Temple arat\u0103 c\u0103 backlink-urile de la site-urile cu reputa\u021bie \u0219i credibile ajut\u0103 la \u00eembun\u0103t\u0103\u021birea clasamentului SEO. Unul dintre aspectele backlink-urilor care ajut\u0103 \u00een continuare la clasamente este textul de ancorare (textul albastru, subliniat dintr-un hyperlink). Cu c\u00e2t este mai relevant textul de ancorare fa\u021b\u0103 de site-ul pe care \u00eel sprijin\u0103, cu at\u00e2t este mai bine pentru SEO.<\/p>\n

De exemplu, dac\u0103 textul de ancorare „Halloween store” se redirec\u021bioneaz\u0103 c\u0103tre www.halloween.store, acesta trimite un semnal pozitiv motoarelor de c\u0103utare despre autenticitatea site-ului web.<\/p>\n

2. Percep\u021bia utilizatorului<\/strong><\/p>\n

O pagin\u0103 web, chiar \u0219i cele care arat\u0103 ca www.smartphone-49.html, se poate pozi\u021biona bine \u00een rezultatele c\u0103ut\u0103rii organice \u00een cazul \u00een care con\u021binutul de pe site \u0219i al\u021bi factori care afecteaz\u0103 SEO sunt \u00eendeplinite. Cu toate acestea, dac\u0103 s-ar afi\u0219a www.smartphone-49.html \u00een rezultatele c\u0103ut\u0103rii dvs., a\u021bi face clic pe el? \u0218ansele sunt ca acest lucru s\u0103 nu se \u00eent\u00e2mple deoarece acest link poate arat\u0103 ca \u0219i spam. Pe de alt\u0103 parte, un nume de domeniu, cum ar fi www.smartphone.store, va p\u0103rea mai credibil \u0219i va \u00eencuraja utilizatorii s\u0103 fac\u0103 clic pe el.<\/p>\n

Numele de domenii bogate \u00een cuvinte cheie ajut\u0103 la crearea unei conexiuni de brand pozitive cu utilizatorul. Motoarele de c\u0103utare se preocup\u0103 de oameni. Deci, dac\u0103 oamenii apreciaz\u0103 un site web, motoarele de c\u0103utare \u00eel vor aprecia de asemenea.<\/p>\n

3. C\u0103utarea vocal\u0103<\/strong><\/p>\n

Ne \u00eendrept\u0103m \u00eencet spre epoca de c\u0103utare vocal\u0103, ceea ce \u00eenseamn\u0103 c\u0103 este imperativ ca numele de domeniu s\u0103 fie u\u0219or de \u00een\u021beles de c\u0103tre asisten\u021bii virtuali de c\u0103utare, cum ar fi Alexa \u0219i Siri. Noile extensii de domenii ofer\u0103 \u00eentreprinderilor avantajul de a avea nume de domeniu care sunt scurte \u0219i u\u0219or de \u00een\u021beles de ace\u0219ti asisten\u021bi artificiali.<\/p>\n

De exemplu, dac\u0103 \u00eei cere\u021bi lui Siri (sau Alexa) s\u0103 viziteze www.new-bagz.com, acestea ar putea s\u0103 g\u0103seasc\u0103. Dar dac\u0103 le cere\u021bi s\u0103 caute www.newbags.store, \u0219ansele de a ateriza pe site-ul potrivit sunt ridicate. Cu c\u00e2t este mai c\u0103utat un nume de domeniu, cu at\u00e2t mai u\u0219or va fi pentru clien\u021bi s\u0103 \u00eel g\u0103seasc\u0103. Acest lucru \u00eenseamn\u0103 c\u0103, indiferent de ce nume de domeniu aleg companiile, nu au nevoie s\u0103 fac\u0103 compromisuri prin ad\u0103ugarea de litere suplimentare, numerice, cratime sau \u00eenlocuirea ss cu zz.<\/p>\n

Concluzie<\/strong><\/p>\n

Construirea \u0219i men\u021binerea SEO pentru un site web este un proces lent, cu toate acestea, extensiile domeniilor noi poate face acest proces mai u\u0219or. Pentru a afla mai multe despre modul \u00een care domenii noi ajut\u0103 la construirea site-ului SEO, consulta\u021bi acest raport: https:\/\/newdomains.online\/seo\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Cele dou\u0103 \u00eentreb\u0103ri cele mai frecvente pe care proprietarii de afaceri le adreseaz\u0103 \u00een contextul SEO atunci c\u00e2nd cump\u0103r\u0103 un nume de domeniu sunt: 1. Numele de domenii afecteaz\u0103 SEO? 2. Cum ajut\u0103 noile domenii \u00een clasamentul de c\u0103utare? \u00cen acest post, vom rezolva misterul f\u0103r\u0103 a ne pierde \u00een date \u0219tiin\u021bifice. Un site web<\/p>\n","protected":false},"author":1,"featured_media":1086,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[147],"tags":[],"class_list":["post-554","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-domenii"],"yoast_head":"\nNumele de domenii \u0219i SEO: Tot ce trebuie s\u0103 \u0219ti\u021bi! - NAV.RO Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nav.ro\/blog\/numele-de-domenii-si-seo-tot-ce-trebuie-sa-stiti\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Numele de domenii \u0219i SEO: Tot ce trebuie s\u0103 \u0219ti\u021bi! - NAV.RO Blog\" \/>\n<meta property=\"og:description\" content=\"Cele dou\u0103 \u00eentreb\u0103ri cele mai frecvente pe care proprietarii de afaceri le adreseaz\u0103 \u00een contextul SEO atunci c\u00e2nd cump\u0103r\u0103 un nume de domeniu sunt: 1. 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